Concept Overview:
- Storyline: A journey through the equestrian lifestyle—girls arriving at the stables, bonding with their horses, preparing for a ride, and heading out into the scenic outdoors. Every moment highlights Valentine Equine’s stylish and functional clothing.
- Mood: Rustic, elegant, and authentic. Early morning light, soft earthy tones, and emotional connection between riders and horses.

1. ARRIVAL AT THE STABLES
- Photos:
- Wide shots of the girls arriving at the stables, carrying saddles, gear, or Valentine Equine-branded bags.
- Close-ups of boots stepping onto gravel or dirt paths, focusing on any logo details on boots or pants.
- Natural candid moments of girls smiling or chatting as they approach the horses.
- Video:
- Slow-motion of a car or ute pulling up with gear being unloaded.
- Tracking shot of boots stepping down from the vehicle, showing branded pants or accessories.
- A wide-angle pan of the stable setting with horses in the paddock and yard.
2. BONDING WITH THE HORSES
- Photos:
- Girls reaching over a fence to stroke the horses, with visible branding on their jackets or tops.
- Intimate close-ups of hands stroking the horses’ noses, reins, or manes.
- Portrait shots of each girl standing confidently beside her horse highlighting Valentine Equine’s stylish pieces.
- Video:
- Soft, cinematic shots of horses nuzzling into the girls’ hands.
- Over-the-shoulder perspective of a girl walking toward a horse, her jacket and hair flowing naturally.
- Tight shots of the horses’ ears twitching and eyes reflecting the early light.
3. PREPARATION: SADDLES, TACK, AND GEAR
- Photos:
- Close-ups of gloves adjusting saddles, stirrups, or reins, with subtle Valentine Equine branding in focus.
- Girls brushing the horses, framed by golden morning light.
- Full-body shots of each girl as they prepare their horse, showcasing entire outfits.
- Video:
- Action shots: Tight close-ups of saddle straps being pulled tight and stirrups being adjusted.
- Slow-motion of a girl brushing a horse’s coat, creating a soft, tactile feel.
- A wide shot of the group prepping together, framed by the stable doors or paddock fence.
4. CONNECTION MOMENTS
- Photos:
- Candid, emotional moments of a girl gently leaning her forehead against her horse.
- Natural laughter or interaction between the girls, with horses grazing in the background.
- Clothing details like zippers, collars, or sleeve logos as the girls hold the reins.
- Video:
- Close-ups of hands feeding the horses or stroking their necks.
- A girl whispering to her horse, capturing a soft and personal moment.
- Cinematic sweeps of the girls standing side by side with their horses.
5. READY TO RIDE
- Photos:
- Action shots of boots in stirrups, reins in hand, with clothing movement captured naturally.
- Group shots of the girls leading their horses toward the trail.
- A mix of wide-angle shots (for the landscape and setting) and medium shots highlighting outfits.
- Video:
- Tracking shots of the girls leading their horses out of the stable and mounting up.
- Over-the-shoulder perspective of a girl adjusting her helmet or reins.
- Hooves stepping onto dirt or gravel trails, with light catching the dust.
6. RIDING OUT: THE MAN FROM SNOWY RIVER VIBE
- Photos:
- Wide, cinematic shots of the girls riding single file through open fields or trails, backlit by the sunrise.
- Mid-action shots of clothing as the horses trot or canter.
- Riding scenes showing the horses cantering in the riding yard.
- Video:
- Dynamic tracking shots of the horses in motion, hooves kicking up dirt or dust.
- Slow-motion gallops or canters.
- Aerial drone footage of the horse riding through the paddock.
7. SIGNATURE “VALENTINE EQUINE” DETAILS
- Photos:
- Macro shots of branded zippers, collars, gloves, or buttons during various moments.
- Branding integrated into natural actions, like hands on reins or saddles.
- Artistic shots of the girls framed by nature, blending the clothing into the environment.
- Video:
- Close-up pans of branding details as the girls interact with their horses.
- Tight shots of jackets moving naturally with the riders’ motion.
- Signature logo reveal as part of the closing sequence, tying the shoot together.
Background Music Song List
“Sometimes When We Touch” by Dan Hill
Mood: Emotional, intimate, and heartfelt. Slower, more intimate reels or behind-the-scenes moments.
- Use: For bonding moments between the girls and the horses—gentle stroking, soft whispers, and personal connection scenes.
- Video Scenes:
- Close-ups of hands brushing the horse’s mane or adjusting saddles.
- Foreheads pressed against the horses, showing trust and affection.
- Soft, slow-motion shots of a horse nuzzling a girl.
2. “The Man from Snowy River End Titles” by Bruce Rowland
https://music.youtube.com/watch?v=tM_VCBeHoEY&si=RtVBLLigVCcO6uHi
Mood: Cinematic, majestic, and adventurous. Used as the main cinematic edits anchor, driving the storytelling in a sweeping, grand manner.
- Use: For action sequences and wide scenic shots—perfect for riding scenes.
- Video Scenes:
- Girls riding in single file through open fields or along ridges.
- Dramatic gallops, with dust or water splashing under the horses’ hooves.
- Wide aerial shots of the trail, capturing the vastness of the landscape.
3. “Home” by Edward Sharpe & The Magnetic Zeros
Mood: Joyful, adventurous, and slightly whimsical.
- Why it fits: Its lighthearted and rhythmic feel pairs beautifully with dynamic visuals of the equestrian lifestyle. It emphasizes connection—both among riders and with their horses.
- Best Use:
- Playful preparation scenes: Riders saddling up or brushing their horses.
- Galloping action shots with natural laughter and smiles.
Interview Questions for VoiceOver
When riders wear Valentine Equine clothing, I want them to feel…
- (Purpose: Highlight the emotional connection and intention behind the brand.)
Valentine Equine is my passion project. It was created out of a need for…
- (Purpose: Share the origin story and the gap the brand is filling in the equestrian world.)
Valentine Equine brand captures a spirit of…
- (Purpose: Showcase the brand’s ethos and what makes it unique.)
The most important thing about designing equestrian clothing is…
- (Purpose: Highlight the thought process behind creating functional yet stylish pieces.)
The riders who inspire me most are…
- (Purpose: Connect the brand to the equestrian community and real-life stories.)
One thing I want people to know about Valentine Equine is…
- (Purpose: Deliver a key message about the brand’s mission or values.)
The equestrian lifestyle means…
- (Purpose: Tie the brand to the culture and values of equestrians.)
The thing that sets Valentine Equine apart is…
- (Purpose: Emphasize the unique features of the brand.)
If I could describe Valentine Equine in three words, they would be…
- (Purpose: Create a concise, memorable statement for the brand.)
My proudest moment since running Valentine Equine is…
- (Purpose: Add a personal touch and connect with the audience emotionally.)
I want riders to trust my brand because…
- (Purpose: Build credibility and loyalty by explaining the brand’s commitment to quality and function.)
Every piece in my collection is designed to…
- (Purpose: Communicate the thought and purpose behind the design.)
For me, Valentine Equine is more than clothing; it’s…
- (Purpose: Expand on the deeper meaning or vision behind the brand.)